Streaming Service Beam Now Rebranded As “Mixer”

No sooner has Beam been integrated into the Xbox platform do they decide on a big corporate rebranding. Very well timed.

The Artist Formerly Known As Beam have announced that they’re changing their name to Mixer, which honestly sounds like some kind of music service as opposed to gaming.

But the changes aren’t stopping there, as the Mixer team are committed to bringing the best possible streaming experience on the market. Twitch better be looking over its shoulder.

In a blog post on the Mixer website, co-founder Matt Salsamendi goes into detail about some of the new updates streamers can expect, including:

  • Co-Streaming, which allows up to four streamers to combine like some kind of nerdier Voltron into one split-view stream.
  • The Mixer Create Beta App for iOS and Android will allow you to broadcast gameplay from your mobile device. Great if you want to broadcast a round of WWE Supercard with the whole world.
  • Channel One, which will compile all the best streams into one place. Xbox Insiders are today also getting a Mixer page on the dashboard, which will serve the same purpose.
  • Mixer is also going to be responsible for broadcasting everything Xbox at E3, in 4K too if it’s available to you.

What do you think of the name change, or the updates to streamers? Let us know your thoughts in the comments below!

Source: Mixer

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Ashley Bates

Full time bearded man of Xbox One UK, and also a Senior Editor. Self-appointed Fighting Game Hype Man, because no one else on site appreciates the art of fisticuffs. Catch me on Twitter @donovan_ryder.

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