Days after the release of rival console PS4 Pro, Microsoft execs have been discussing their own upcoming games machine, Project Scorpio.
The console may not be due to arrive until this time next year, but that hasn’t stopped Aaron Greenberg, Head of Xbox Games Marketing, from declaring that Scorpio will be capable of delivering ‘really true 4K’. Which is a technical term, we assume.
He made the statement at Mexico City’s Xbox FanFest, where he said:
This will really bring the most powerful console you’ve ever seen. It will bring these really true 4K, really incredible visual games that we’ve never seen before on the console. People who have spent thousands of dollars on a high-end PC are getting that experience. How do we bring that to scale in a console in your living room? That’s a big part of what Project Scorpio is about.
Greenberg’s promise of true 4K jives with what others at the Redmond-based company have been saying, including Shannon Loftis, Microsoft Studios manager, who said back in September that, ‘any games we’re making that we’re launching in the Scorpio time frame, we’re making sure they can natively render at 4K.’
4K gaming is likely to form a key part of the marketing battleground, as both Sony and Microsoft vie for the attention of graphic-lovin’ gamers – although question marks hang over both consoles’ ability to replicate visuals only seen on seriously top-end gaming machines.